Distribution

The main activity of Adria Distribution Team is the distribution of FMCG products on the territory of Serbia. With direct distribution, we cover 5000 MPOs, which represents about 75% of weighted distribution. In order to cover rest of the market, we create an appropriate Route To Market model through our sub-distributors and wholesalers. We are able to place the products in the following sales channels: retail, wholesale, HORECA, petrol shops and vending machines.

Through our distribution service, we provide clients with the following:

• Sales negotiations with customers
• Sales
• Logistics
• Merchandising
• Creation of marketing plans within the agreed budget
• Implementation of marketing plans
• Stock management
• Reporting